Through intelligent, cohesive, and well-researched content, businesses can connect with integrity to their audience, while paving the way for a sale. That's why 70% of marketers are actively investing in content marketing*.
I am passionate about language, offering copywriting and editing services in English.
More significantly, I am good at listening to ideas and expressing them in writing: using innovative copywriting techniques, flawless language, precise word choices, and the most suitable tone for your target audience.
I am an experienced editor of 10 years for print and online content. As a freelancer, my clients entrust me with different content needs such as website copy, marketing content, product descriptions, packaging, and horoscopes*.
Since 2016 I have been a freelance content marketer. Prior to that, I was deputy editor for a local print newspaper and content team lead for a website incubator in Miami, Florida, USA. I graduated from the University of Miami in 2010 with a B.A. in International Studies and Minor in Communications.
*satisfaction not guaranteed.
See a brief breakdown of services below.
Guidebooks, “how-to” guides, brand swag, brochures, pamphlets, manuals, and press kits.
I have worked for companies on both sides of "the pond," from Miami and NYC to Munich and Amsterdam. Some needed help creating a brand voice and others wanted to engage with a new audience.
The industries in my portfolio are varied: restaurant technology, travel, medical devices, and retail (to list a few). The variety is a testament to the amount of research I do for each client to understand the audience and become an authority on a topic.
See a selection of my clients and the work I have done for them below
Restaurants point-of-sale technology company based in Albuquerque, New Mexico, USA.
Brainstorming articles and blogging for the restaurant industry. I helped increase readership of the Lavu Blog from 3,000 visitors per month to upwards of 4,000 each week with extensive research, sophisticated use of SEO techniques and keywords, and interesting topics that brought readers back.
Dog beds manufacturer founded and designed by veterinarians, founded in Munich, Germany.
Translating website and product descriptions from German to English, optimizing website with SEO and calls-to-action, overseeing site redesign tailored for the US consumer, and writing new English copy for an American audience.
Get more details on editing and writing services below!